Significant opportunities exist for Exhibitors to launch products at the show or allow visitors to drive cars on the road under supervision.

Product Launches and Test Drives

Product Launches

At the show you have the opportunity of highlighting your Product Launch, either on our presentation stage in Hall 2, or via the Press Office. Over 300 journalists from 20 countries were at the show in 2009.

Specific launches can also be supported by our Main Presentation Team, or by talking to our PR Manager for the event, Andrea Seed. Scheduling this in advance will assist everyone.

Test Drives

The opportunity exists for manufacturers of current cars of an historic nature or in continous production and HTP cars, to allow show visitors to test drive their demonstration cars under supervision.

These test drives will start on Avenue M and leave the Showground for a road run via the B4113 entrance.