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21 Jan 2025

Charity Lot: 1989 ROVER MINI THIRTY ELECTRIC - HERITAGE RECHARGED Offered Directly From SINGER Chris Rea.

Iconic Auctioneers Limited Stand: 1-001
Charity Lot: 1989 ROVER MINI THIRTY ELECTRIC - HERITAGE RECHARGED Offered Directly From SINGER Chris Rea.

1989 ROVER MINI THIRTY ELECTRIC - HERITAGE RECHARGED Offered Directly From SINGER Chris Rea.

This 1989 Rover Mini Thirty Electric - Heritage Recharged, with echoes of ‘driving home for christmas’ will be sold at The Iconic SALE at Race Retro On 22nd February, with all proceeds donated to domestic ABUSE charity refuge

       

A tailor-made ‘Recharged/Heritage’ Mini Thirty commissioned by BMW Mini for rock legend, Chris Rea, comes to sale with Iconic Auctioneers for an estimate of £30,000 - £35,000 at Race Retro, Stoneleigh Park, Warwickshire.

Chris is donating all the proceeds from the sale of the car to Refuge, the country’s largest specialist provider of domestic abuse services, which is deeply grateful for the singer’s support. Iconic Auctioneers will also be donating all its associated fees to the cause

Abigail Ampofo, Interim Chief Executive of Refuge, said: "Chris Rea’s generous donation, alongside the support of Iconic Auctioneers, is a truly heartwarming gesture that will make a significant impact in helping us continue our vital work to provide life-saving support to those experiencing domestic abuse.

"The lucky buyer will not only be purchasing a beautiful and unique car, but they will also be offering hope to the thousands of women and children we support every day, through our emergency accommodation, community services and National Domestic Abuse Helpline. We’re incredibly excited to see how well the auction goes and hope that people are encouraged to dig deep for this important cause."

A delightful addition to any Mini or music collector’s stable, this is in many ways a unique Mini, with a real story to tell. It was unveiled and presented to Chris at the Abbey Road studios in February 2023, bringing the story full circle and underlining the profound connection between this car, its heritage and the pop culture that it celebrates.

Most people will know the Yuletide song Driving Home for Christmas, but what they might not know was that Chris Rea penned it on Christmas Eve 1978 during a memorable journey home in a different earlier Mini, from Abbey Road Studios in London to their, then, home in Middlesbrough with his wife Joan at the wheel. A difficult five-hour journey that was accompanied by heavy snow and ‘top to toe’ tailbacks but was to result in one of the most memorable Christmas hits ever to grace the airwaves and a staple on almost everyone’s festive playlist.

The full story, in Chris’s own words, on how the song was written can be viewed onYoutube:

 

With that thought in mind, BMW-MINI instigated a winter advertising campaign in 2021 based around the song and its back story, encouraging Mini owners worldwide to produce their own Driving Home for Christmas videos, a concept that the Mini community seized upon and took to their hearts, resulting in a memorable and very successful marketing program.

In recognition of Chris' contribution, BMW-MINI commissioned 'Mini Sport & Recharged Heritage' to locate a suitable ‘classic’ Mini and work their magic, converting and future-proofing the sourced 1989 Mini Thirty to full electric power courtesy of Fellten in Bristol. Lest ye forget this car's unique provenance, the words to Driving Home for Christmas are emblazoned, 45rpm vinyl disc-style, across the power unit and Chris' signature engraved on a plaque to underline the significance of the Mini’s part in this very familiar song.

Chris said: "I’m incredibly proud to see this Mini, which holds such personal significance, being auctioned for such a vital cause. 'Driving Home for Christmas' has always been a special song for me, and to know that the proceeds from this car will go towards supporting those affected by domestic abuse gives it even more meaning. It’s a privilege to be part of this collaboration with Refuge, and I hope it helps raise both awareness and much-needed funds for the charity’s life-changing work."

This special little Mini will be auctioned at a dedicated Collections’ & Competition Car Sale at Race Retro on the 22nd February at Stoneleigh Park, Warwickshire. Iconic Auctioneers are welcoming further entries for this Sale up until 24th January. Full details about the auction along with the other 100+ cars already consigned for this event can be seen at www.iconicauctioneers.com . Viewing in person will be available at the auction venue on Friday 21st February.  For more information contact enquiries@iconicauctioneers.com or call +44 (0) 1926 691 141.

 

https://www.youtube.com/watch?v=IZq762v-DuA&ab_channel=MINI
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